Right now, someone is typing into Google exactly what you sell: an apartment for sale, a treatment, a lawyer, a handyman. They'll contact one of the businesses on their first screen. This journey shows what needs to happen for that to be your business.
Start the journey: 9:40 PM to 8:07 AMDana, from Jersey City, NJ, needs a TV mounted in her living room. She doesn't know a single handyman. Follow her from search to call, and see what we have running at every minute.
Few people scroll to page two. If you don't show up for her now, you're not even in the running.
What you do, whether you come to her area, and how to reach you. If she has to hunt for that, she goes back to the next result.
On screen: a website we designed and built for FixNow.
Dinner, kids, a ringing phone. Most visitors leave without getting in touch, and whoever drops out of sight gets forgotten.
No long form, no waiting for business hours. And the inquiry arrives tagged: which channel and which ad.
It's waiting in one place, with a reminder for whoever needs to call back and everything known about it.
We get the customer as far as the phone call. The work itself, you already know how to do.
The TV still needs mounting. Dana just called whoever showed up.
An illustration of a customer journey. The names, times, messages and landing pages are examples, except for the FixNow website, which we built. This is not a forecast of results.
In every industry, customers search for something different, weigh different things and reach out in different ways. Here's what it looks like for some of the businesses we build marketing for.
Don't see your industry? If customers search for what you do, on Google or on social, there's something to build. Tell us what your business does →
Not every business needs everything. A real estate agent looking for sellers needs something different from a clinic filling its calendar. On the first call, we decide together where to start.
Search research, ads and landing pages, location and budget setup, and ongoing optimization based on the data.
Page structure, content that answers what your audience searches for, a solid technical foundation and your Google Business Profile. Work that builds up over time.
A page that picks up where the ad left off: what you do, where, and how to reach you. A listing page, a treatment page or a service page, fast and easy to use on mobile.
Audiences in your area, ads that say one clear thing, and retargeting to people who already know you.
Every call, form and message is logged with its source. You see what brings in inquiries, and move the budget there.
Inquiries in one place, callback reminders and follow-up on every customer, connected to the tools you already use.
You tell us what the business does, who your customers are and what's already in place. No brief needed.
We go over your website, what people search for in your industry, your competitors and any campaigns you've already run.
Channels, messaging and a starting budget, based on what makes sense for the business now.
We launch the ads, pages and tracking, and improve based on what the data shows.
Visitors want to know three things: what jobs the business does, whether it covers their area, and how to get in touch. The site is built around those three questions.
An example of website work. It doesn't show campaign results or inquiry data.
View the site →
Inquiries, calls, callbacks and follow-up on one screen. This is what the after-the-inquiry side looks like.
A demo of the interface and workflow, with identifying details blurred. Not evidence of client results.
If customers search for what you do, on Google or on social, there's something to build. Real estate, clinics, offices, tradespeople, studios or a local shop: the journey is the same, the details change. On the call we'll look at your industry and area.
It depends on the channels we choose and your ad budget. After a short call, we'll suggest a scope and price that fit your business.
With paid advertising, ads start showing as soon as the campaign is approved and live. Organic search builds over months. On the call, we'll tell you what's realistic for your business and industry.
Not necessarily. We'll check whether it's ready for traffic: whether it's clear, fast on mobile, and tracks inquiries. Sometimes one landing page for the campaign is enough.
No. We set up and manage the campaigns, pages and tracking. You handle the inquiries that come in.
We start with what's already running: searches, ads, pages and tracking. In most cases you can see where customers drop off along the way. We rebuild from there.
Tell us what your business does and where. We'll look at how customers search for you today, and tell you where it makes sense to start.
